you built your business by using data.

it's time to run the same playbook on your body.

The Trifecta System is a 2:1 performance coaching program built for high-performing men over 30, founders, executives, and entrepreneurs who are ready to bring the same data-driven precision to their health that they've applied to everything else they've built.

This isn’t just a program, we integrate training, nutrition, mental performance, and performance labwork data into one cohesive system.

HOW WE'RE DIFFERENT

PERFORMANCE THAT'S BUILT TO LAST

Most programs get you a result and then leave you guessing how to keep it. We build your body and mental sharpness the same way you built your business — from the data up, with a system that runs without you white-knuckling it every day.

You don't just get results.

You understand the habits that built them, and how to sustain it year-round.

WARNING: YOU'VE BEEN TREATING PHYSIOLOGICAL SIGNALS LIKE PERSONALITY TRAITS.

  • Afternoon crashes are not "the cost of running a company"

  • A physique you're not proud of is not "just getting older"

  • Inconsistent sleep, low libido, and brain fog are not "just stress"

  • Training hard with nothing to show for it isn't a discipline problem

These are data points. And your data is telling you something is off.

Most programs fail you because they only address one piece — training, or nutrition, or mindset — and hand you a plan that wasn't built for your life. We don't do that. We start with your data and build a complete system from the ground up.

2 Coaches. 1 Performance System. Built around your data.

The trifecta system

Your training, nutrition, and mental performance don't operate separately. Your coaching shouldn't either.

Every pillar is informed by your Vitality Blueprint Lab results. This is not a standard blood panel, we read your data against performance thresholds. That distinction is where most men have been losing ground without knowing it.

training &

mobility

We stop guessing what your body needs and start building around what the data tells us. From there, Jacob builds progressive, personalized training designed for the man you are now — not who you were at 22 or what a generic program assumes about you. Training that builds a physique you're proud of, protects your joints and longevity, and fits inside a schedule that doesn't slow down.

What you get: custom training programming, mobility work, and real-time adjustments based on how your body responds.

nutrition & supplementation

Every nutrition decision and supplementation protocol is built around your actual numbers, not assumptions.

You'll understand what you're eating, why it works for you specifically, and how to sustain it when you're traveling, under pressure, and operating at full capacity. No meal plans you'll abandon in two weeks. A framework you can run for life.

What you get: personalized nutrition framework, macro and food quality education, lab-informed supplementation, and a system you can run for life — not just for the duration of a program.

mental performance

The layer most coaching programs don't touch. The one that determines whether everything else sticks.

Makenna works with you on the mental foundation that high performance is actually built on: your relationship with stress, sleep quality, recovery habits, focus systems, behavioral patterns, and the identity-level shifts that make results permanent instead of temporary.

What you get: 1:1 mental performance coaching with Makenna, stress and recovery protocols, sleep optimization, habit structure & support, and the behavioral foundation that makes every other pillar sustainable.

OUR PARTNERS

DATA-DRIVEN PERFORMANCE.

Vitality Blueprint is our comprehensive performance lab analysis platform used to help guide coaching decisions related to training, recovery, nutrition, stress, and output. This is not a standard panel your GP runs. This is how we identify specific physiological bottlenecks holding back your results.

STANDARD

  • 108 biomarkers analyzed using performance frameworks

  • Analysis across 9 Functional Areas and 20+ systemic constraints

  • Vitality Score

  • Customized protocol designed by Jacob

  • Wearable and historical result tracking

ELITE

  • Everything in Standard, plus...

  • The deepest performance panel available (137 biomarkers)

  • Analysis across 10 Functional Areas and 20+ systemic constraints

  • Most detailed constraint identification and protocol

  • Customized protocol designed by Jacob

*Labs are used strictly to inform coaching strategy — not for diagnosis or medical treatment.

THE FOUNDATION FIRST. THEN THE EDGE.

Most men go straight to peptides. We don't. We believe that advanced tools amplify a strong foundation, not fix what's broken.

Once your training, nutrition, mental performance, and blood markers are trending in the right direction, if you decide to utilize these tools we'll connect you with Bowery Clinic.

Here's where Bowery Clinic is different:

  • All peptides sourced from licensed 503A FDA-registered U.S. compounding pharmacies that pass quality & compliance reviews

  • You have unlimited access to licensed doctors

  • Their medical professionals provide real education, guidance, and oversight to make sure your protocol aligns with your needs & goals

  • We send your Vitality Blueprint labs directly to them

  • Everything is done online and delivered directly to you so it's easy and accessible

ABOUT

Jacob levin.

Co-Founder | Fitness & Nutrition Coach

With 15+ years in the health and fitness industry, Jacob leads the training, nutrition, and health optimization side of EndGame Performance. He holds extensive experience in strength training, physique development, nutrition coaching, supplementation, and labwork interpretation, and his work centers on building strength, resilience, and habits for sustainable performance.

Jacob takes a data-driven, long-term approach to coaching, helping clients move away from extreme cycles of dieting, overtraining, and quick fixes. Known for his disciplined, straightforward coaching style, Jacob helps high performers understand how their training, nutrition, and internal health markers affect energy, recovery, hormones, and resilience. His approach helps clients achieve results they can sustain for life.

  • WBFF Pro Fitness Model

  • ISSA Certified Personal Trainer (CPT)

  • Precision Nutrition Level 1 Certified Nutritionist

  • B.S. Management of Health & Fitness

ABOUT

makenna scarpone.

Co-Founder | Mental Performance Coach

Makenna specializes in helping high performers build the mental foundation required for sustainable success. Her work focuses on mental performance, identity development, goal setting, and habit execution—bridging the gap between knowing what to do and actually doing it, consistently.

With an M.S. in Sport, Exercise, & Performance Psychology, Makenna helps athletes, former athletes, and driven professionals train their brain for sustainable lifestyle change and high-level performance. Her approach emphasizes self-awareness, identity-aligned behavior, and practical systems that hold up when life and work get demanding.

Makenna helps clients understand how their thoughts, emotions, identity, and daily behaviors interact—and how to build routines that support focus, confidence, and execution over the long term.

  • M.S. Sport, Exercise, & Performance Psychology

  • B.S. Clinical/Counseling Psychology

  • Motivation Interviewing Certified

  • Background in behavioral health counseling & behavior change

See what our clients have to say about our program...

real clients. real results.

I’ve had the chance to work with both Jacob and Makenna. Their program, approach, and execution with clients is life changing. While Jacob tackles your physical and nutritional needs, Makenna is handling your mental needs. If you’re a small business owner like myself stress management is extremely important. Not only are you seeing improvements in your life on the daily you’ll also be seeing them represented in your blood panels as well! In just 4 months we’ve been able to change my entire physique, all while knocking 10 points off of my cortisol.

RYAN, BUSINESS OWNER

Since working with Jacob and Makenna my life has taken a complete 180. Jacob taught me so much about nutrition, I can go to any restaurant and order to keep up with my goals and progress. I've gained a lot of confidence back since losing weight and living a healthier lifestyle. The mental performance work has helped me improve areas I was lacking in mentally and it's reinforced my discipline a ton, which translates into my everyday life too.

xinsheng, international advisor

Working with Jacob has been a game changer - he dials in my nutrition, tailors every workout to my body and goals, and actually understands the real-life obstacles that come up. The mental performance side is just as strong, and Makenna brings a level of care and perspective that makes the whole process feel sustainable, even when the journey gets overwhelming. I’ve seen great results, but more importantly, I feel stronger, more focused, and more confident in the process.

john, HR manager

how it works.

STEP 1

We get the data.

Vitality Blueprint Labs, comprehensive intake, wearable biometrics, and a full picture of where you actually stand. No assumptions. No guessing. Every decision informed by your numbers from day one..

STEP 2

We build your system.

Jacob and Makenna build one integrated plan — training, nutrition, supplementation, and mental performance — designed around your body, your schedule, and your specific goals. Two coaches, one coordinated system.

STEP 3

We lay the foundation.

Progressive programming, real-time adjustments, weekly check-ins, and accountability that doesn't disappear after onboarding. We stay on top of what's working and adapt as you do.

STEP 4

We refine and optimize.

With the foundation locked in, we go further. Advanced protocols, follow-up labs, Bowery Clinic coordination when appropriate, and the long-term performance management that turns a program into a permanent standard.

FREQUENTLY ASKED QUESTIONS

  • I already train consistently. Is this right for me?
    The clients who see the biggest shifts are often the ones already putting in the work. Consistency without the full picture means you're leaving results on the table. Training is usually the one variable that most of our clients are already implementing. Nutrition, labs, and mental performance are almost always levers that need to be pulled.

  • My schedule is already maxed out. How realistic is this?
    We build around your constraints from day one. During intake we map your schedule, travel, stress load, and what's actually available to you. A plan that doesn't fit your real life doesn't get followed. That's why we start there.

  • Do I really need the mental performance part?
    Candidly — yes. If you didn't, you wouldn't be here reading this. The world's top athletes, highest-earning executives, and most successful entrepreneurs all invest in their mental performance. Not because they're struggling — because they understand it's what separates good from elite. If it's part of how the best in the world operate, it's part of how you should too.

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© 2026 EndGame Performance
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